Search engine optimization (SEO) is very important to any internet marketer for guaranteed search engine ranking. You get large volumes of traffic directed to your website if your website page is on the top of the search engine. As an internet marketer or webmaster you will get more profit if your traffic is very high.

This article highlights a number of essential optimization tips for guaranteed search engine ranking that any internet marketer or webmaster needs to know. In order to make these strategies effective and get more results a proper planning has to be done. Many people fail to get results as their SEO methods are usually without proper strategy.

1. Make sure that you use exact keywords within your niche. Key word research is vital for SEO. There are many key word research tools available in the market for this very purpose. The best tip is to find a keyword with less competition and decent number of searches per month.

2. Next step is to optimize your website meant for your target niche. You should always provide unique,relevant,up to date and keyword-rich content on your website in such a way that when your potential customers type in your chosen keywords your website will appear on search engines.

3. Another method is to increase one way and two way links to your website. For your website to be visible on the Google link building is one of the most effective ways. The more links that are pointing at your website, the better the it is for the optimization.

4. Write your own articles and press releases with your website URL on it. The content should be original, rich and unique. You can submit them on sites that are search engines friendly. This is a very effective strategy and on top of that its free.

5. Google like fresh content. On regular basis try to add content on your website. Try to include a page within your website where you can on a weekly basis add your own articles or reviews etc. Make sure you use your keywords on the contents.

6. The home page as well as the internal web pages must have your keywords or phrases because Google will pick these up first. You should also give priority to the internal pages because most of your traffic will comes from the internal pages also.

These optimization tips can make your website go for a top ranking and also maintain that position in the long term.

In order to optimize a website for search engines a lot of consistency and patience is required on the part of the web master. Many website owners expect immediate and fast result, which is possible to some extent but it also takes a lot of proper planning and the right techniques. Always try to monitor the performance of your website on search engines. If you want to maintain a guaranteed search engine ranking, you must constantly make efforts to identify new ways of increasing your techniques.